Bundaberg Rum distillery tours

A journey through Australian rum history

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Bundaberg Rum Distillery

Taste Australia’s favourite rum

Crafted to perfection since 1888, Bundy Rum has become a household name in Australia. A Bundaberg Rum Distillery tour takes visitors on a fascinating journey deep into the heart of the working distillery to see how this iconic Aussie beverage is made. After exploring the museum, you’ll learn about the main ingredient – molasses – as you pass by the molasses well, holding up to five million litres of this sticky, black by-product of sugar cane.

Next, you’ll have a sneak peek into one of the fermentation tanks before your guide explains how the double distillation process works. The last stop at the distillery is the grand Barrel House to see how the rum is aged and matured for a minimum of two years before it’s considered ready for the glass. Then it’s off to the Bundaberg Rum Tasting Bar where you can sample any of the top-shelf rums in the range. Cheers!

Plan a trip to the birthplace of Australia’s favourite rum

Physical rating icon
Physical rating:
2 - Moderate
Tour duration icon
Tour duration:
6
days

Unpack once at our waterfront hotel in stunning Hervey Bay to discover whales, wilderness and much more. We’ll see these majestic creatures up close on a whale watching cruise, take a 4WD adventure on World Heritage-listed Fraser Island, taste Bundaberg’s famous rum at the distillery, ride the historic Mary Valley Rattler and visit the informative Hinkler Hall of Aviation as we delve into all this region has to offer.

A few fellas with a great idea

In August 1985, a meeting was held at the Royal Hotel in Bundaberg. Local sugar mills had a problem with excess waste molasses, a by-product of sugar cane production. The meeting attracted sugar mill owners who discussed whether profits could be made from distilling rum with the molasses. Seven of them decided to give it a crack and in 1888 the Bundaberg Distilling Company was born.

The following year, with a production team of five men, the first batch of Bundaberg Rum, now fondly known as ‘Bundy,’ rolled off the line. The owners must have believed in their product as that first batch was 22,5000 gallons!

A journey through Australian rum history

Growing stronger despite setbacks

Over the years, the company faced multiple fires and floods that forced the Distillery to close and rebuild, but sugar men are tough, and the factory continued making its famous Bundaberg Rum Original. 

The Bundaberg Distilling Company sold in 2000 and has continued to grow its iconic brand, winning numerous awards including induction into the Queensland Business Leaders Hall of Fame.

Check out our tours that take in the Bundaberg Rum Distillery.

Frequently asked questions

What gives Bundaberg Rum its distinct flavour?

It's the finest sugar cane grown in the rich, red volcanic soil of tropical Queensland that gives Bundaberg rum its distinctive flavour. Thanks to the ingenuity and daring of seven Queenslanders who thought ‘There’s got to be a better use for the burgeoning sugar industry than making cake,’ the rest of Australia and the world get to enjoy the bold, rich taste of famous Bundy rum.

Has Bundaberg Rum won any awards?

While the Bundaberg Rum Distillery has been making its flagship product for 130 years, a team of master distillers has continued to experiment, blend, and expertly craft new varieties. As a result, three Bundy Rums won top honours at The World Drinks Awards in London and The San Francisco World Spirits Competition for World’s Best Rum and World’s Best Dark Rum in 2016 and 2017.

What is the significance of the Bundaberg Rum polar bear?

In 1961, a polar bear was introduced to the label. It was an unusual choice of mascot, but apparently, the bear reminded drinkers that a glass of Bundy could ward off the coldest chill. The Bundy Bear has since become quite famous.

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Get in touch if you have any questions

Our team is always happy to help if you have any questions about us or our tours. Fill out our form and we will get back to you soon.

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